● 55 years experience in travel business
China International Travel Service Limited, Head Office (abbreviated to CITS) was founded in 1954. It is China's largest and most influential tourist enterprise group, honorably placed as the only tourist enterprise on the list of the country's top 500 enterprises by the State Statistical Bureau. It is the first industrial member of the World Tourism Organization in China and the Chairman of the China Association of Travel Services. With its outstanding business performance, CITS enjoys a good reputation both at home and abroad. Read more about our history.
In its early years, CITS was new China's first travel agency catering to overseas tourists. Over the years, CITS has received more than 10 million tourists from overseas, generating more than US$3 billion in foreign exchange. It is one of the earliest travel agencies franchised by the government to operate outbound tours. Its outbound and domestic tour businesses grow rapidly at an annual average of 40 percent.
To meet the needs of various markets, CITS has introduced a series of colorful and salable tourist products, many of them being initiative and classic products in the China's tourist trade. They are well received by the tourists. For years, CITS has established stable and efficient business relations with 1,400 tour operators and travel agencies in all parts of the world and has become a tourist service supplier appointed by many famous companies both at home and abroad.
Bestourchina (http://www.bestourchina.com) is a sub-brand of CITS online business. The CITS E-commerce Department is in charge of producing and operating online products and providing various kinds of services for clients who make inquires and bookings through the Internet. The quality and credibility of its products are same to the other brand-name products of CITS.
Under the guidance of CITS Group Corporation's strategic development target to become an enterprise possessing a flagship position in the Chinese travel industry, CITS will continue to work hard and to achieve gradually its great aspirations to become the most competitive travel agency group among China’s central enterprise groups, the strongest transnational tourist operator across the country and one of the most prestigious tourist brands in the world.
● Reliable global service system
CITS has set up 14 subsidiary companies in more than 10 countries and regions overseas, and owns 20-odd stock holding subsidiaries and 122 CITS board member agencies nationwide with a total asset of 5 billion yuan. It has become the No.1 brand name in China's tourist industry, valued at 10.364 billion yuan. In 2000, CITS successfully passed the ISO9001 authentication of its quality service system.
In addition to on-line functionality, we have invested heavily in our central call center and client support infrastructure to ensure that you benefit from the most efficient assistance possible.
Neither overbooked hotel, nor pool renovation, nor lost reservation should stand in the way of you and a smooth trip. CITS guarantees that everything about your booking will be right, or we'll work with our partners to make it right, right away. And we look out for you from the very moment you book with CITS.
In order to improve our service, we pay very careful attention to our customers’ opinions about our service. A service evaluation form is provided after each segment of a tour for customers to rate the service received. We rely on feedback on the service provided by our local travel agencies, our personal inspections and customers' testimonials for selection of sights and attractions, hotels, restaurants, etc.